Remove 2022 Remove Mobile Remove PPC Remove Search Marketing
article thumbnail

The State of Paid Search & PPC Strategy

ROI Revolution

An effective paid search (or PPC) strategy is a significant part of a successful marketing mix for many ecommerce brands. PPC advertising includes text ads on search engines like Google and Microsoft Bing as well as paid video ads on YouTube. naming it as a priority for their brand in 2022. respectively.

PPC 78
article thumbnail

Top 5 Digital Marketing Initiatives for 2022: Insights From Marketers

ROI Revolution

In this article, dive into the top 5 digital marketing initiatives that brands are focusing on in 2022. Paid Search Advertising. Paid search advertising is the top initiative for digital marketing professionals this year, with 55% naming it as a priority for their brand in 2022. Search Engine Optimization.

Marketing 172
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Your 2023 Digital Strategy Forecast: Key Insights to Navigate Ecommerce

ROI Revolution

2022 Wins, Learnings, & Trends Creative Strategies Cookieless Marketing Economic Strain Tying It All Together 2022 Wins, Learnings, & Trends As the world of digital marketing changes rapidly, everyone is wondering how successful brands and marketers are evolving their strategies to stay ahead.

article thumbnail

Cross-Channel Strategy Wins to Inspire Your Ecommerce Success

ROI Revolution

Having this strong foundation in place gave us the confidence to let the campaign run its course and ultimately allowed our team to focus on other areas of our customers’ experiences.” – Marketing Manager at Luxury Fashion Brand Explore the story in the case study. In fact, Thorogood had their strongest year ever in 2022.

Channel 78
article thumbnail

How Coronavirus (COVID-19) Is Impacting Ecommerce [January 2022]

ROI Revolution

Updated January 5, 2022. Ecommerce impacts to expect from the pandemic in 2022. in 2022 to make up 16.1% Some of the digital trends that will continue to grow in 2022 include buy now, pay later (BNPL), digital grocery, and social commerce. Published March 12, 2020. That will be nearly 16% growth over 2021 and 34.5%

article thumbnail

How Coronavirus (COVID-19) Is Impacting Ecommerce [August 2021]

ROI Revolution

By the end of 2022, programmatic ad spend will approach $100B. As the most efficient, scalable way to buy digital ads, programmatic should be a strategy every marketer considers in 2021. Ecommerce sales are expected to see slightly higher growth in 2022 compared to 2021, with a 15% total increase in ecommerce sales expected next year.

eCommerce 197
article thumbnail

How Coronavirus (COVID-19) Is Impacting Ecommerce [December 2021]

ROI Revolution

million by 2022. Consumer electronics are projected to bring in over $79 million in ecommerce sales in 2022, a 7% increase over 2021. Ecommerce sales are expected to see slightly higher growth in 2022 compared to 2021, with a 15% total increase in ecommerce sales expected next year. Mobile ecommerce + COVID-19 stats.

eCommerce 148