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The State of Paid Search & PPC Strategy

ROI Revolution

An effective paid search (or PPC) strategy is a significant part of a successful marketing mix for many ecommerce brands. PPC advertising includes text ads on search engines like Google and Microsoft Bing as well as paid video ads on YouTube. of the desktop market share as of January 2022. respectively.

PPC 78
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How Coronavirus (COVID-19) Is Impacting Ecommerce [August 2021]

ROI Revolution

By 2024, annual paid ad spend is projected to hit $109.1 Paid search ad spend will grow 24.0% It will be nearly double that in 2024. The athleisure market now makes up 20% of all apparel sales and is expected to grow by as much as $81 billion from 2020 to 2024. Omnichannel retailers Kohl’s and Nordstrom Inc.

eCommerce 197
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How Coronavirus (COVID-19) Is Impacting Ecommerce [June 2021]

ROI Revolution

By 2024, annual paid ad spend is projected to hit $109.1 Paid search ad spend will grow 24.0% It will be nearly double that in 2024. The athleisure market now makes up 20% of all apparel sales and is expected to grow by as much as $81 billion from 2020 to 2024. Omnichannel retailers Kohl’s and Nordstrom Inc.

eCommerce 158
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How Coronavirus (COVID-19) Is Impacting Ecommerce [December 2021]

ROI Revolution

The home décor market is expected to be valued at $202 billion by 2024, a 20% increase from 2019. Omnichannel retailers Kohl’s and Nordstrom Inc. By 2024, annual paid ad spend is projected to hit $109.1 Paid search ad spend will grow 24.0% It will be nearly double that in 2024. YoY growth.

eCommerce 148
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How Coronavirus (COVID-19) Is Impacting Ecommerce [July 2021]

ROI Revolution

By 2024, annual paid ad spend is projected to hit $109.1 Paid search ad spend will grow 24.0% It will be nearly double that in 2024. The athleisure market now makes up 20% of all apparel sales and is expected to grow by as much as $81 billion from 2020 to 2024. Omnichannel retailers Kohl’s and Nordstrom Inc.

eCommerce 148
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How Coronavirus (COVID-19) Is Impacting Ecommerce [May 2021]

ROI Revolution

By 2024, annual paid ad spend is projected to hit $109.1 Paid search ad spend will grow 24.0% It will be nearly double that in 2024. The athleisure market now makes up 20% of all apparel sales and is expected to grow by as much as $81 billion from 2020 to 2024. Omnichannel retailers Kohl’s and Nordstrom Inc.

eCommerce 148
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How Coronavirus (COVID-19) Is Impacting Ecommerce [March 2021]

ROI Revolution

The athleisure market now makes up 20% of all apparel sales and is expected to grow by as much as $81 billion from 2020 to 2024. Omnichannel retailers Kohl’s and Nordstrom Inc. With consumers more concerned about their discretionary spending, the online resale apparel market is projected to double by 2024 ( Statista ).

eCommerce 136