These 40 Entrepreneurs Swear by These Marketing & Growth Strategies
BigCommerce
JULY 2, 2018
PPC & organic are a winning combo. We’ve tried to do lots of direct marketing as well as PPC advertising. Use an omnichannel approach. We think of this as free revenue as opposed to PPC with higher CPA numbers. Checkout funnel analysis and retention strategies are KEY. Have an effective PPC strategy.
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