article thumbnail

Sellerboard Review: Everything You Need to Know About This Amazon Analytics Tool

Ecommerce Platforms

In short, Sellerboard is an analytics tool that aims to help Amazon sellers better understand their profits and losses, their customers, sales trends, and all the numbers and costs associated with running their Amazon business. You can also view stats by product or time period (today, yesterday, and this month).

article thumbnail

The Complete Guide to Client Onboarding and Retention

Kissmetrics

Customer retention isn’t just another vanity metric. The longer a customer stays with your business, the more revenue they generate. In financial services, a 5 percent increase in retention results in a 25 percent increase in profits. How Establishing an Involvement Level Impacts Customer Retention.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Top Customer-Driven B2B eCommerce Trends

GetElastic

Customer Loyalty Programs: Almost all B2B marketers strive to find a balance between acquiring new customers and retaining existing customers. However, data shows that: 33% of marketers plan to increase spending on customer acquisition, versus only 18% on customer retention.

B2B 146
article thumbnail

How to Grow a Successful CRO Program

Kissmetrics

From there, tactics such as analytics, PPC tracking , heat mapping, and user recordings help read on-site behaviors. Qualitative research may use online surveys , polls, customer support insights, and user testing to understand how your users interact with your site and what makes them leave. Conclusion.

eCommerce 280
article thumbnail

How to Build a Conversion Funnel That Will Triple Your Profits

Kissmetrics

For example, you might use Google Analytics or email automation software to measure your success rates. Consider using PPC ads to increase traffic in the first instance. You can send the customers who bought a coffee machine a discount code for toasters, and send a control group a full price ad on toasters.

Download 361
article thumbnail

59 Productivity Hacks for Online Small Business Owners

BigCommerce

By setting up Google Analytics , you can find out which online marketing activities are driving traffic to your website. Need some simple graphic design help for a logo, PPC banner or social media ad? Here are some examples. Get design help on the cheap. Check out Fiverr , where as little as $5 can go a long way.

article thumbnail

Email Marketing Consulting

Kissmetrics

Approximately 80% of business professionals believe that email marketing can be incredibly useful for increasing customer retention. In addition to the above, experts found that email marketing is 40 times better than running social media PPC for increasing customers and gives you an average ROI of $38 for every dollar spent.

Marketing 310