GetElastic

SEPTEMBER 15, 2021

B2B eCommerce has rapidly been changing over the past few years, and 2021 is no exception. B2B companies are implementing new strategies to adapt to the changing consumer needs and take advantage of a growing online customer base, characterized by new loyalty programs, deep personalization options, and AI-based features.

B2B 146

B2B eCommerce Customer SEO 146

Liveintent

OCTOBER 21, 2019

Some other options include Google, such as PPC ads on the search network, Google Display Network ads on websites, and video ads on YouTube. There’s also Twitter, which has 330 million monthly active users both B2C and B2B. That’s why you need to diversify where you choose to advertise.

White Paper 82

White Paper Social Media PPC B2C 82

BigCommerce

NOVEMBER 2, 2017

AdWords/PPC: The strategy of paid placement across the web to earn net new traffic and re-capture visitors who bounced. If you’re in B2B sales, LinkedIn might be the horse you want to ride. Are the most expensive and broad keywords out of reach for your PPC budget? high converting traffic). 10x Content. Deconstructions.

eCommerce 420

eCommerce Social Media BigCommerce Mobile 420

FastSpring

JANUARY 8, 2019

Business to business (B2B). Business to consumer (B2C). For example, a website visitor can fill out a form to download an eBook, and by clicking the “Download” button, they converted to a lead. Pay Per Click (PPC). It typically supports multiple users in a collaborative environment. Conversion. Conversion rate.

Merchant Services 61

Merchant Services Payment Services Payments eCommerce 61

Inflow Insights

JANUARY 3, 2021

Whether you’re a B2B or B2C marketer, content marketing campaigns can provide big returns. Offering a free eBook, buying guide, educational white paper, interactive tool, or some other download (aka “freemium”) in exchange for an email address is a great strategy. The end goal? How to Create a Content Strategy for eCommerce.

eCommerce 164

eCommerce Multi-channel Social Media Article 164

Inflow Insights

JANUARY 3, 2021

Whether you’re a B2B or B2C marketer, content marketing campaigns can provide big returns. Offering a free eBook, buying guide, educational white paper, interactive tool, or some other download (aka “freemium”) in exchange for an email address is a great strategy. The end goal? How to Create a Content Strategy for eCommerce.

eCommerce 90

eCommerce Multi-channel Social Media Article 90