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How B2B Companies are Preparing For an Economic Downturn

Kibo

Disruptive supply chains, high inflation, and a looming recession are just some of the hurdles on the horizons of B2B companies. It’s clear that B2B businesses have a complex landscape to navigate. How will the economic downturn impact B2B companies? How will B2B buying habits shift?

B2B 71
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Top Customer-Driven B2B eCommerce Trends

GetElastic

B2B eCommerce has rapidly been changing over the past few years, and 2021 is no exception. B2B companies are implementing new strategies to adapt to the changing consumer needs and take advantage of a growing online customer base, characterized by new loyalty programs, deep personalization options, and AI-based features.

B2B 146
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How to Build a B2B SEO Strategy That Will Put You Ahead of the Competition

BigCommerce

Joel Gross, CEO of Coalition Technologies , an ecommerce design + marketing agency that has worked to increase the organic visibility of multi-million dollar brands including Spinning.com and Pink Lily, walks you through how to build the B2B SEO strategy your company deserves, without the confusion. B2B vs. B2C SEO: What’s the Difference?

SEO 416
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The pros and cons of headless for B2B ecommerce

GetElastic

Carla Gonzales is no stranger when it comes to B2B digital transformations. There is a huge need in the B2B market to build a digital presence, to create at least a website and a mobile app, so that customers have a self-service option and can order what they need 24/7 no matter where they are.

B2B 118
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How Book Publishers Can Maximize Their Online Store and Enhance the B2C Experience

Kibo

With the strain to be noticed felt even more keenly now, how can publishers maximize their own storefronts and enhance the B2C experience in addition to their existing B2B sales? When eBooks first came on the scene, everyone waited for print books to become obsolete. Here Are Five Digital Upgrades to Make Right Now.

Books 108
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Holiday Marketing: 5 Tips To Increase eCommerce Sales

Groove

Whether you sell B2C or B2B, using a content-driven approach helps to personalize the online shopping experience. If you're a B2C eCommerce retailer, improve your holiday marketing strategy by creating gift guides for various customer personas. Leverage Content Marketing. one of the many benefits of content marketing.).

eCommerce 243
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How to avoid data issues during a digital transformation

GetElastic

Gonzales recently shared her experience in the ebook, Getting Started with B2B Ecommerce. All companies can have messy data, but B2B companies especially can have a hard time with data management and governance. Many B2B businesses are just moving to digital, some still haven’t made the leap yet. Data is everything.

B2B 186