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How Book Publishers Can Maximize Their Online Store and Enhance the B2C Experience

Kibo

With the strain to be noticed felt even more keenly now, how can publishers maximize their own storefronts and enhance the B2C experience in addition to their existing B2B sales? It can not only help with near-term sales, but with customer data collection, too. Here Are Five Digital Upgrades to Make Right Now.

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Why Consider a Composable Commerce Strategy

Kibo

Create a new customer profile: Add a new customer profile type, such as B2B or B2C, to expand your reach without making changes to the underlying code. Download eBook. Composable Commerce: What, Why, and How. Composability Fosters Cross-Organizational Relationships.

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Kibo’s Perfect Sync Streamlines Data for Seamless Support

Kibo

Seamlessly connecting your front-end and OMS in real-time, our flexible, cost-effective APIs allow you to enter data once and enjoy a real-time, unified view of product information, inventory, orders, customer data, promotions, appeasements and more—all accessible via any connected device. Here’s how it works.

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How Headless Commerce Supports the D2C Customer Journey

Kibo

Since most D2C brands launch without a physical location, their website becomes their only storefront—the main hub for receiving and processing orders and collecting first-party customer data which can be used to cultivate deep customer relationships. The D2C model supports customers by fully understanding them.

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Advantages of Headless Commerce for Marketers

Kibo

The front-end and back-end tools are separate, so your marketing team can create and deliver customized content (no coding skills required) while your developers can work separately on expanding and maintaining your website’s back-end functionality. Free eBook: Everything You Ever Wanted to Know About Headless Commerce. Download Now.

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5 Tips for Improving Your Omnichannel Customer Experience

Kibo

In order to give them the information they need to succeed, associates should be equipped with mobile phones or tablets that surface detailed product information, promotions and customer data to assist with every aspect of the in-store shopping experience. This year, eMarketer predicts eCommerce revenue will reach $794.50

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How to Motivate Your Customers with Incentive Marketing

Smile.io

For some, it may be buying something and for other businesses, it may be signing up for an email list or downloading an eBook. Rewarding customers with incentives is a pretty big deal in the business world. If a loyalty program is doable for your product, it can be a great way to collect and centralize your customer data.