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How to define loyalty programs for B2B buyers

GetElastic

A recent study shows that 82 percent of B2B marketers spend more on customer acquisition than retention. Whereas, only 48 percent actually prioritized B2B loyalty. And, we all know customer acquisition costs more than retention. More so, customer retention is easier and more cost-effective to execute.

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Remaining Agile in a New Age of Retail: Three Things that Enterprise Brands can Learn from Smaller Players 

Retail TouchPoints

From leisure and sportswear to gifts and jewelry, the chances are you’ve bought a product from a small business over the last couple of years — whether it be a digitally native startup, a one-person band working from their kitchen table or a small independent store selling online around the world.

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5 Holiday Promotion Strategies for SaaS and Software Sellers to Increase Customer Lifetime Value

FastSpring

Bookyourdata.com offers a loyalty program that includes lesser fees, faster service and 24/7 support from our customer services staff. Repeat customers also get several charges waived for our services,” CEO Gary Tailor explained. Each year, the company gifts ten year-long premium plan memberships. “We Run a Holiday Giveaway. “We

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An Beginner’s Guide To Creating A Customer Loyalty Program In 2020

Ecommerce Platforms

One open-ended way to make customers so loyal to your brand is to make it easy for them while redeeming their earned points. In the B2B space, however, things are far off the norm. The fact is, about 73% of loyalty programs use this system to engage their customers at a more engrossing level. . Two minds think alike.

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How To Start an Ecommerce Business in 2020 – 6 Step Guide

Ecommerce Platforms

B2B: This stands for Business-to-Business. A B2B transaction happens between two businesses. One company is usually the seller while the other is the customer. Working with the right team of suppliers the only way to make certain that your customer base doesn’t get frustrated. It needs no deeper explanation.

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How Coronavirus (COVID-19) Is Impacting Ecommerce [March 2021]

ROI Revolution

Ecommerce, B2B, B2C, and brick-and-mortar brands alike are all feeling the impact of coronavirus on their business in one way or another. As COVID-19 shut down traditional sales channels for many B2B brands in 2020, the value of digital transactions grew 9.6% COVID-19 + ecommerce: B2B stats. Published March 12, 2020.

eCommerce 195
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How Coronavirus (COVID-19) Is Impacting Ecommerce [December 2021]

ROI Revolution

Ecommerce, B2B, B2C, and brick-and-mortar brands alike have felt the impact of coronavirus on their business in one way or another. With significant supply chain concerns, consumers started shopping for holiday gifts earlier than ever. How B2Bs have changed their digital ad strategy in light of COVID-19. billion in 2020.

eCommerce 148