Remove B2B Remove Customer Remove Recommendation Remove White Paper
article thumbnail

Top Customer-Driven B2B eCommerce Trends

GetElastic

B2B eCommerce has rapidly been changing over the past few years, and 2021 is no exception. B2B companies are implementing new strategies to adapt to the changing consumer needs and take advantage of a growing online customer base, characterized by new loyalty programs, deep personalization options, and AI-based features.

B2B 146
article thumbnail

New report by Hokodo finds that B2B sellers lose out on buyer loyalty and revenue growth due to poor e-commerce checkouts

365 Retail

Out of the 500 surveyed B2B buyers, 83% said that they would abandon an e-commerce purchase if no payment terms were offered at checkout, meaning that B2B sellers failing to offer payment terms are missing out on capturing new business and revenue growth. Visit Hokodo to download the full report.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Email marketing campaign: types, examples [+ how to create]

Omnisend

While customers expect to receive a welcome email when they sign up, B2B brands can take this opportunity to introduce their company, its values, and its products or services. Today, customers get a personalized introduction to our brand.” It makes it possible to really dive in and get it right with customers.”

Marketing 147
article thumbnail

2021 Is the Time to Deliver a Hyper-Relevant Digital Experience in B2B

Kibo

B2B ecommerce is in the middle of a digital transformation. But B2B firms can’t be satisfied with a simple pivoting to digital channels, they need to recreate the personal connections that have been lost with data-driven personalization across the B2B buyer journey. Personalization And B2B Ecommerce White Paper.

B2B 104
article thumbnail

B2B Ecommerce Platform: Key Features and Examples of Digital Selling in 2021

Kibo

In 2021, B2B companies will be more reliant than ever on digital channels. Thanks to the pandemic, the evolution of B2B sales toward digital accelerated rapidly. With trade shows and other in-person sales opportunities canceled, B2B ecommerce took the lead. Higher Expectations for a Complex B2B Buyer Journey.

article thumbnail

2018 LinkedIn Marketing Guide

Kissmetrics

It’s more than just a digital rolodex, and with each new feature that is tweaked and added LinkedIn improves as a channel for B2B traffic and lead generation as well as hunting ground for new career opportunities. You have a few paragraphs to describe yourself to a prospective employer, partner, customer, or connection.

Marketing 205
article thumbnail

A Beginners Guide to Ecommerce Content Marketing

Ecommerce Platforms

You can engage with potential customers in a way that boosts trust and develops a sense of brand loyalty. It's a fantastic way of providing value to customers- so, get on the bandwagon! Obviously, customer retention is key to a successful online store; repeat customers are way more profitable than one-off purchasers.