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The Top 10 Sessions to See at IRCE 2018

Optimizely

It’s almost time for the Internet Retailer Conference & Exhibition , AKA IRCE — the massive ecommerce conference with the largest expo hall in the industry. Don Davis, Editor at Large, Internet Retailer. Vish Ganapathy, Managing Director and Global Retail Technology Lead, Accenture.

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Best Headless Commerce Platform Vendors

GetElastic

This holistic approach of Composable Commerce helps businesses translate their investments in modern MACH-based technologies into business value. Company Overview: Commercetools is the world’s leading platform for next-generation B2C and B2B commerce. Can all commerce platforms support a “headless” approach? Commercetools.

Magento 113
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24 eCommerce Experts to Follow Now

GetElastic

This is a comprehensive list of top eCommerce experts and influencers with expertise in search engine optimization, branding, digital marketing and growth, digital commerce transformations , B2B eCommerce , and digital commerce technology. His Youtube channel also provides consistent content on all topics relating to eCommerce.

eCommerce 113
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21 Sessions, Presentations and Workshops You Can’t Miss at IRCE 2018

BigCommerce

Marketing, IT and development teams all block hotel rooms near one another, jetting off to hear what’s new and what’s next in their channel before heading out for drinks and dinner that night. IRCE – the Internet Retailer Conference & Exhibition – is an annual event held in June in Chicago, Illinois. What Is IRCE?

Workshop 419
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The State of Ecommerce Platforms in 2018: Cloud Commerce, Open SaaS and The API Economy

BigCommerce

For most growing mid-market businesses, this technology is typically provided by BigCommerce, Magento, Salesforce Cloud Commerce (formerly Demandware) or Shopify. Discover why brands like SONY and PEPSICO use open SaaS to tackle: Direct-to-Consumer & B2C Implementations. Bring B2B Complexity Online. And much more. Join the Legends.

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Commerce Trends for 2018: #1 Personalization in B2B

GetElastic

For a few years, personalization has been B2C commerce’s favorite catch phrase: know your customer, personalize the offers and prices, sell at the right time and keep communicating until you build a relationship and not just a sale. But do B2C techniques work for this audience? B2B will look more like B2C.

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11 eCommerce Marketing Automation Systems Compared

Inflow Insights

2014 Marketing Technology Landscape Image by Scott Brinker at Chiefmartec.com ]. 2018 Marketing Technology Landscape Image by Scott Brinker at Chiefmartec.com ]. Omni-channel marketing reports. Channel Advisor. And the fact that they’re focused 100% on B2C ecommerce makes them an intriguing player in the market.