Remove B2C Remove Customer Remove Customer Loyalty Remove Multichannel
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2024 Predictions and Trends in B2B Ecommerce: Navigating the Digital Evolution

Retail TouchPoints

B2B brands should invest in AI-driven CRM (customer relationship management) systems to analyze customer data, offering insights for personalized marketing and sales strategies. Additionally, maintaining ethical data usage and ensuring customer privacy will be vital in these AI deployments.

B2B 237
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7 Post-Purchase Actions You Need to Take to Build Customer Loyalty

SellBrite

Savvy business owners know that customer retention is worth its weight in gold. The numbers say it all: it costs five times more to bring in a new customer than it does to maintain a current one and the odds of making a sale to a current customer are 60-70 percent compared to only a 5-20 percent chance of selling to a new lead.

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Don’t Be Afraid of Multi-Channel Marketing Attribution

Optimizely

This post originally appeared in Multichannel Merchant. . Every B2C marketer today is already investing in multiple channels, doing a million different things to drive revenue with creative marketing campaigns on Instagram , Google, Facebook, traditional email marketing campaigns, and more. How do you measure multiple channels?

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An In-depth Guide on Creating an Ecommerce Business Plan in 2020

Ecommerce Platforms

As a merchant looking forward to starting a new ecommerce business, this is a means to fetch potential customers. Practically speaking, here's what should be on your checklist: How often does a specific product get returning customers? The Keyword planner helps you make good strides for your B2C website. Do they load quite fast?

eCommerce 172
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The Complete BetterCommerce Review (Oct 2021)

Ecommerce Platforms

BetterCommerce provides users with features required for sales management, purchasing, merchandising, inventory, customer marketing and experience, operations, and logistics. The solution is relevant to both B2B and B2C brands and can seamlessly replace or enhance your current integrations, processes, plugins, and systems. Omnichannel.

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An Beginner’s Guide To Creating A Customer Loyalty Program In 2020

Ecommerce Platforms

You can hardly get enough of it– feels like a rare commodity mostly where customers have wild options to consider. Even with a loyalty program in place, the competition is boundlessly growing. Superficially, boosting your sales roughly equates to widening the customer base. It's getting fiercer each day.

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What is Omnichannel Commerce (with Examples)

Smile.io

Omnichannel commerce is the approach of an integrated strategy for a business that unites multichannel methods of retail into one channel. It unites the online and offline channels of your businesses and offers the same customer experience whether consumers are shopping online or at a brick-and-mortar location.