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The History of Ecommerce: What The Past Says About Tomorrow’s Retail Challenges

BigCommerce

Types of Ecommerce. Generally, there are six main models of ecommerce that businesses can be categorized into: B2C. Let’s look at each type of electronic commerce in a bit more detail. Business-to-Consumer (B2C). B2C ecommerce ecompasses transcations made between a business and a consumer.

eCommerce 417
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The Empowered Marketer: Brands at the Forefront of Ecommerce

Optimizely

In the recent Mary Meeker internet trends report, she had a graph of all these companies scaling to over $100 million through the use of social media and other channels. When it comes to ecommerce technology, what do you think are some of the biggest challenges facing B2C marketers?

eCommerce 305
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A Business Intelligence Approach to AI Implementation in Ecommerce

BigCommerce

Whether it’s their usability, recommendations, or membership perks, Amazon wins because they do customer service right – and at scale. Amazon’s uses machine learning to drive product recommendations. Download this guide to learn how top brands tackle: Direct-to-Consumer & B2C Implementations. Social media.

eCommerce 231