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Should Your B2C Brand Switch to Direct-to-Consumer?

Optimizely

Buyers today have simply changed the way they purchase products, with more and more of the B2C market moving online (or to Amazon) each year. Many B2C brands are making the leap and shifting away from retail and toward direct-to-consumer (DTC). Instead, you want to build up your email subscriptions to get traffic that way instead.

B2C 170
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Retail Auto-Replenishment: the Pros and Cons

GetElastic

In Forbes magazine , Ashwin Ramasamy, Co-Founder of PipeCandy dissects the tech based predictions for retail in 2019 with interesting results: “Nearly 40% of consumers who use subscription services cancel their subscriptions within a year of subscribing as the novelty wears out.

Retail 141
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An In-depth Guide on Creating an Ecommerce Business Plan in 2020

Ecommerce Platforms

The Keyword planner helps you make good strides for your B2C website. For B2C setups, you can never go wrong with it's blogging functionality. Before jumping into any emailing tool, you need to have these specifications in your mind; Choose one that automates your customers' subscription notifications. Subscription services.

eCommerce 172
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Shoplazza Review (Feb 2022): Everything You Need to Know

Ecommerce Platforms

Unlike many of its competitors, Shoplazza provides everything you need to create scalable DTC brands, and B2C ecommerce businesses accommodating corporate policies, training, and culture to fast-track your brand onto the global market. Launched in 2017, Shoplazza established itself as a marketing and eCommerce SaaS with a difference.

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How Dopple Is Defining an Emerging Market

FastSpring

But they quickly realized the market was too small and that there was a bigger opportunity elsewhere — in wider B2B and B2C commerce. Full Transcript From the Interview Justin Scott We really took magazines — two-dimensional ads — and just pasted them on the internet. That’s where 3D products were really going to explode.

Marketing 115
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How to Turn Product Pages into High Converting Landing Pages [14 Examples of The Good & The Bad]

BigCommerce

Reviews by third-party sites (like professional magazines or community sites) also go a long way toward making your offer more trustworthy. Displaying reviews below the product and testimonials from major magazines or other outlets can be incredibly effective at building trust. Grammarly subscription landing page.

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From Lean to Green: Growing Your Customer List with Lead Capture Strategies

UpSellIt

If you’re a B2C company, consider creating a digital publication of some variety, whether that’s a magazine, newsletter, or podcast. If you’re not planning to offer an incentive with the subscription, the content needs to be insightful.