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22 Digital Marketing Trends Shaping the Ecommerce Landscape in 2020

Ecommerce Platforms

Beauty and Skincare. The search volume for hand wash joined the top five in Health and Beauty. Most direct traffic visit Health and Beauty followed by Fashion eCommerce Stores. Beauty and Fitness ad spend was 28.9 The search volume for hand was h joined the top five in Health and Beauty.

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9 Digital Marketing Tips for the Holidays

Kissmetrics

While I’ll always believe SEO should have a prominent place in any marketing campaign, the time-sensitive nature of the holiday season makes PPC ads essential. I’d recommend Google, Facebook, and Instagram at a minimum, but feel free to advertise on any channel you think is appropriate for your audience.

Marketing 307
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Cyber Week 2017: Black Friday Stats, Cyber Monday Trends + 25 Brands Reveal The Secrets to Their Success

BigCommerce

Niche PPC Strategies. In 2017 on Thanksgiving and Black Friday, significantly more orders were made on mobile devices for the Automotive (+10%), Fashion & Jewelry (65.41%) and Health & Beauty (18.22%) merchants. Health & Beauty. Health & Beauty Cyber Week 2017 YoY GMV. Desktop: 52%.

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The Ecommerce Holiday Readiness Checklist: Mobile Optimization, Checkout CRO & The 11th Hour

BigCommerce

Here is your 2018 holiday readiness checklist to make sure you drive traffic, convert new customers, rengage existing buyers and do it all with a beautiful ecommerce site that never goes down. As more brands gear up to spend on PPC , Facebook Advertising and more – costs will go up. and by price. Use 301s to redirect any 404s.

Mobile 282
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Direct Mail Marketing Tips to Generate 40%+ of Revenue from a Catalog

eCommerceFuel

We talk about the level of ROI he sees with direct mailing relative to other channels like e-mail, PPC, retargeting, things like that. But when you compare it to things like e-mail, PPC on Google, Facebook Ads, things like that, how does the ROI look when you’re looking at direct mail? And we talk about a lot of things.

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Direct Mail Marketing Tips to Generate 40%+ of Revenue from a Catalog

eCommerceFuel

We talk about the level of ROI he sees with direct mailing relative to other channels like e-mail, PPC, retargeting, things like that. But when you compare it to things like e-mail, PPC on Google, Facebook Ads, things like that, how does the ROI look when you’re looking at direct mail? And we talk about a lot of things.

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How to Conduct a Social Media Audit in Just 30 Minutes

Kissmetrics

I recommend at least once a year, but every quarter is ideal. I recommend creating a spreadsheet to maintain all of the information you’ll be recording. Instagram is the go-to social media platform for fashion, beauty, and health brands. I’d recommend searching for market reports based on your target demographics.