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Google Ads vs Facebook Ads for eCommerce: How and When to Use Each Advertising Platform

Inflow Insights

Editor’s note: This blog was originally published in 2020 and has been updated for accuracy. If you’re a new company, or if you’re selling unique products, there might not be any relevant keywords and search volume to target in your Google PPC ads yet. Instagram/Facebook Ads) vs. Google Ads (Shopping & Search).

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Your 2022 Guide to Google Ads Competitor Research: 7 Tools to Use

Inflow Insights

In this blog, I’ll walk you through how our team of paid search advertising specialists evaluates the competition for our eCommerce clients using five tools: 1. Semrush’s PPC Toolkit. Semrush’s PPC Toolkit. SpyFu’s PPC Research. Semrush’s PPC Toolkit. One such tool is Semrush’s PPC Toolkit.

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What to Expect in Ecommerce From the Recession in 2023 

ROI Revolution

With all the uncertainty at the start of the pandemic, consumers felt apprehensive about spending their discretionary income. This resulted in high amounts of unsold non-essential consumer goods, which meant retailers had too much inventory that wasn’t being purchased. Many businesses were unprofitable during this time.

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How Coronavirus (COVID-19) Is Impacting Ecommerce [March 2021]

ROI Revolution

But even with consumers’ heightened demand for digital options due to the coronavirus pandemic, many retailers are failing to meet expectations. Additionally, 60% of consumer goods brands had to cancel promotions due to supply chain issues caused by the pandemic. Amazon saw 39.1% January 5 update. in Q2 2021 over Q1 2021.

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How Coronavirus (COVID-19) Is Impacting Ecommerce [August 2021]

ROI Revolution

With contactless payment expected to continue thriving as consumer preferences surge toward favoring digital, what other COVID-19 trends can we expect to live on post-pandemic? Stay tuned to this blog as we keep you updated with all the latest. Casual apparel brands thrived in 2020 with consumers spending more time at home.

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How Coronavirus (COVID-19) Is Impacting Ecommerce [December 2021]

ROI Revolution

We keep this blog post updated with the information you need to stay in the loop with the supply chain crisis. With contactless payment expected to continue thriving as consumer preferences surge toward favoring digital, what other COVID-19 trends can we expect to live on post-pandemic? COVID-19’s impact on the apparel industry.

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How Coronavirus (COVID-19) Is Impacting Ecommerce [June 2021]

ROI Revolution

With contactless payment expected to continue thriving as consumer preferences surge toward favoring digital, what other COVID-19 trends can we expect to live on post-pandemic? Stay tuned to this blog as we keep you updated with all the latest. Casual apparel brands thrived in 2020 with consumers spending more time at home.

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