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The Critical Element Missing from Many eCommerce PPC and SEO Campaigns

Inflow Insights

Around that same time, I discovered a book, Persuasive Online Copywriting by the Eisenberg brothers and Lisa Davis. The book contained an afterword about “how to increase your website’s conversion rates.”. Based on these convictions, I became one of the few conversion optimization evangelists of that time.

PPC 96
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How to Choose The Right Adwords Agency

Kissmetrics

Most companies choose to outsource that hard work to a PPC agency. In general, companies focus their attention on a few specific goals, such as these listed on Google’s website : Get more calls to your business: Use this goal to book appointments, schedule a job, get customers, on the phone, or close a deal.

PPC 274
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What a Unique Selling Proposition Really Means & Why Your Business MUST Have One

Kissmetrics

The problem with book definitions is that they rarely help with understanding what a term like this means. Company number one offers web design, social media marketing, search engine optimization (SEO), copywriting, conversion optimization, PPC, and more. But what does that mean? What will you be known for?

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Our Strategy for Building One of the Best eCommerce Agencies

Inflow Insights

We use the principles of our Inflow Harmonic Triangle to provide SEO, PPC, and CRO growth services to eCommerce companies with over $10 million in revenue. This gives us a narrower focus for optimizing our lead generation. For our team’s career development , I took a lot from Kim Scott’s book, Radical Candor.

eCommerce 103
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Advanced Tips to Master Every Type of Ecommerce Landing Page [+ 10X CRO]

BigCommerce

Are they just the ones that have an ad or PPC campaign linked to them? This means that, for the purposes of design and optimization, you should treat each and every page on your site as a landing page. It is therefore very important to make them one of your top priorities in the conversion optimization process.

eCommerce 258
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How Coronavirus Is Impacting Ecommerce [June 2020]

ROI Revolution

What you can do is leverage the data in our 2020 Ecommerce Paid Search Report from $400 million dollars of ad spend from 400+ industry-leading brands , as well as strategic insights from top PPC experts to get a major leg up on your top competitors. It’s time to take your SEO and PPC efforts to the next level. Watch the video today!

eCommerce 173
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How Coronavirus (COVID-19) Is Impacting Ecommerce [October 2020]

ROI Revolution

What you can do is leverage the data in our 2020 Ecommerce Paid Search Report from $400 million dollars of ad spend from 400+ industry-leading brands , as well as strategic insights from top PPC experts to get a major leg up on your top competitors. It’s time to take your SEO and PPC efforts to the next level. Watch the video today!

eCommerce 193