Remove Case Study Remove Conversion Optimization Remove PPC Remove Social Media
article thumbnail

eCommerce PPC Data Analysis Case Study: How We Maximized Profit Without Maximizing ROAS

Inflow Insights

The surprising reality of eCommerce PPC is that maximizing the return on ad spend (ROAS) does not always maximize profitability. When products share the same margin, optimizing for ROAS is easier to calculate. For example, eCommerce companies that use Google A ds have many bid optimization levers available such as: Device s.

PPC 130
article thumbnail

What a Unique Selling Proposition Really Means & Why Your Business MUST Have One

Kissmetrics

Company number one offers web design, social media marketing, search engine optimization (SEO), copywriting, conversion optimization, PPC, and more. Company number two offers SEO and copywriting services, but they don’t offer web design, social media marketing, conversion optimization, etc.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

An Inside Look at My Digital Marketing Agencies Around the World

Kissmetrics

From there, he moved to help businesses of all sizes grow through digital marketing and conversion optimization. We offer search engine optimization (SEO), paid search marketing, social media marketing, content marketing, data, analytics, insight, and programmatic advertising. NP Digital Case Studies and Awards.

Marketing 275
article thumbnail

Top Online Marketing Resources to Read

VTNS Solutions

Analytics Conversion Optimization SEO Paid Marketing Growth Marketing List of blogs to read for awesome digital marketing insight Tools. Conversion Optimization Insights and Resources. Use this conversion optimization resources to start making more money. Social Media Marketing Insights and Resources.

article thumbnail

Our Strategy for Building One of the Best eCommerce Agencies

Inflow Insights

We use the principles of our Inflow Harmonic Triangle to provide SEO, PPC, and CRO growth services to eCommerce companies with over $10 million in revenue. This gives us a narrower focus for optimizing our lead generation. In the next sections, I’ll dig into how we’re using the opportunity presented by natural growth.

eCommerce 103
article thumbnail

See What Happens When Boathouse Uses Intelligent Digital Marketing to Boost Sales

Demac Media

This not only made the online shopping process easier for potential customers, it increased Boathouse’s Quality Score; a crucial factor in Google’s rating of your keywords and PPC ads, that’s used to determine cost-per-click and ad rank. Read more: Check out our full case study featuring the success of Boathouse by clicking here.