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Etsy vs Ebay: Which Is Right for Your Business?

Ecommerce Platforms

With over 95 million active buyers , Etsy makes it easy to find your ideal audience, if you’re selling unique, creative items, such as handmade, custom products, or vintage finds. It’s also a great platform for connecting with loyal, long-term customers, as around 40% of the sales on Etsy come from repeat buyers.

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8 Ways E-Commerce Teams Can Improve Brand Image

ChannelAdvisor

You need a solid brand to stand out from your competitors and capture your customers’ attention. There is a preconceived notion that retail teams can do little about their brand’s image if their products are sold through third-party channels. Price is a large part of how customers see your brand.

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Franchise Marketing Strategies: 8 Franchise Marketing Best Practices

Korona

Lead generation, customer outreach, social media, content, and so much more go into creating a coherent marketing strategy. Plus, franchisors have to sell both their products and services to the customer and their franchisees. Social Media. Local social media. Keep It Local. Best Practices.

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How to Hire for the Holidays: 9 Seasonal Hiring Tips for SMBs

Korona

Ensuring that you have an adequate number of staff members will help you provide a better level of customer service and improve the shopping experience for each of your customers. Advertise job listings across all social media, particularly LinkedIn. Leverage email marketing channels, too. Don’t Be Generic.

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6 Alternatives To eBay For Retailers

SellBrite

Given the app’s young audience, it isn’t surprising the user interface looks more like Instagram than eBay and functions more like social media than an online marketplace. Link to your social media to give a face to your store. In fact, Depop’s Seller Handbook says photographs are the “key to success on Depop.”