Are you Customer-Obsessed? Here’s Why you Should Be
Retail TouchPoints
DECEMBER 6, 2023
Exceeding customer expectations rather than merely satisfying them is at the heart of the Disney approach — so much so that Disney created a dedicated handbook, Be Our Guest , to help guide other brands on their quest to perfect the art of customer service. Robyn Rawlings is Director of Campaigns and Content Marketing at Webex by Cisco.
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