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Win the Digital Shelf with Digital Shelf Optimization

Wiser

In eCommerce, winning the digital shelf isn’t just about being visible; it’s about mastering the art of digital shelf optimization. This strategy is pivotal for sustainable, profitable growth in the online marketplace. But what does digital shelf optimization really entail and how can it make a difference to your brand?

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Multi-Channel Retailing and the Buyer’s Journey: Opportunities and Challenges

BigCommerce

Multi-channel retailing is the practice of selling merchandise on more than one sales channel. It’s all about moving beyond your website and exploring channels such as marketplaces, social media, and comparison shopping engines. Consumers Are Shopping in More Locations Than Ever. 54% shopped at ecommerce marketplaces.

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What Should You Look for in an Ecommerce Platform?

Kibo

Ecommerce is having a moment. After years of steady but predictable increases in online shopping, COVID-19 exploded the number of people transacting online and the types of things people shop for and buy online. Enter The Modern Ecommerce Platform. Enter The Modern Ecommerce Platform.

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Site Abandonment and How to Decrease it at Every Stage of the Customer Journey

UpSellIt

Site abandonment has always presented a major challenge for online retailers. In reality, ecommerce abandonment can take place at any point in a customer’s path to purchase. Understanding what point in the customer journey users are abandoning can help you to make improvements and draw shoppers in.

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5 Ways to Use Pinterest to Grow Your Ecommerce Business

SellBrite

Although it has fewer users than other social media platforms, Pinterest is emerging as a leader for ecommerce. Women still make up the majority of users —in fact, 80% of users are women — but Pinterest is now a place for ecommerce businesses to interact with users and generate more sales for their businesses.

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BFCM 2023: Email, SMS, and push message statistics & trends

Omnisend

BFCM weekend : Thanksgiving Day through Cyber Monday Black Friday, Cyber Monday holiday ecommerce sales Stop me if you’ve heard this before: inflation, economic worries, and an earlier-than-ever start to the shopping season. In 2022, we saw a spike in early shopping during Amazon’s October Prime Day. Sales did start early.

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The Art of Retail: Balancing Retail Brand Experience In-Store and Online

OrderDynamics

After all, retailers are striving to rapidly adapt to evolving consumer demands. Which presents a number of challenges for retailers to overcome. As e-commerce adoption increases, today’s customer journey is spread across multiple channels such as website, mobile app, physical store and social media.

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