Retail TouchPoints

SEPTEMBER 27, 2023

For example, social media was cited as the top touch point ( 40% ) for driving awareness. Then, 61% said their likely next step would be an online search or to visit an online retailer (only a small percentage said they’d go straight to a brick-and-mortar store or ask others for advice at this point).

Social Media 291

Social Media Multi-channel Consumer Comparison Shopping 291

Wiser

JANUARY 18, 2019

To learn more about the changes consumers are looking for in the coming year, Wiser has surveyed over 2,400 of our mobile app users about their 2019 shopping preferences. Both in-store and online retail is constantly changing as new trends and technologies are introduced to the market. In-Store Preferences.

Shipping Costs 68

Shipping Costs Comparison Shopping Mobile Omnichannel 68

OrderDynamics

JULY 23, 2019

Which presents a number of challenges for retailers to overcome. As e-commerce adoption increases, today’s customer journey is spread across multiple channels such as website, mobile app, physical store and social media. Moreover, Ikea online and Wayfair mobile app recently integrated AR/VR concepts to their digital channels.

Arts 50

Arts Retail Channel Comparison Shopping 50

Kissmetrics

MARCH 15, 2021

Many of them have large followings on social media and loyal audiences on their websites. This can result in a spike in traffic and social media followers, but you’ll also have a seal of approval from industry experts. Blogging also gives you content to share on social media and helps you rank in search engines.

eCommerce 332

eCommerce Social Media Shipping Costs Merchant Services 332