The Results Are In: The 22 Best Ecommerce Website Designs of 2018
BigCommerce
JUNE 5, 2018
And to give those customers a reason to keep buying from your ecommerce website channel, and not from your Amazon channel (where you lose out on brand equity and customer lifetime value). In a Digital Commerce 360 study , consumer reported the following reasons for why they shop on branded websites over Amazon: They want a sense of belonging.
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