article thumbnail

Holiday Shopping 2021: How SEOs Can Help Clients Inspire, Deliver and Sustain

Retail TouchPoints

Undertake the following: Create a sitewide banner that boldly announces purchase-by dates for remote holiday shipping to prevent consumer letdown and brand reputation damage. Miriam Ellis is a local search marketing columnist and the local SEO Subject Matter Expert at Moz , a leader in search engine optimization technology.

SEO 263
article thumbnail

11 Powerful B2B eCommerce Marketing Strategies to Get Your Ideal Buyers

Inflow Insights

According to a report from the Journal of Marketing, researchers observed that “Conversion rates are higher when consumers start on a mobile device and end on a less mobile device, such as a desktop or laptop computer.”. 5: Improve and Optimize Your Branded Search Marketing Campaigns. 8: Be Proactive with Live Chat.

B2B 78