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Axerve white paper explores digital payments trends & the importance of multi-channel and hyper-personalised payments services

365 Retail

Axerve, Payment Partner to Grow, specialising in creating accessible and frictionless payment solutions for Ecommerce and physical sales, today announces the release of a new white paper, ‘ New technologies and trends in digital payments in 2022 ’. Axerve helps its partners anticipate trends in the digital payments market.

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Alibaba Leverages the Metaverse to Offer ‘Multi-Dimensional Interactions’ to Luxury Customers

Retail TouchPoints

With China set to become the world’s largest luxury market by 2025 , Alibaba is intent on building out the immersive digital experience on its Tmall Luxury Pavilion to capture those consumers. Today 96% of Chinese consumers shop online-offline, or cross-channel. We do believe the metaverse is going to be a game-changer.

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Three quarters of CMOs surveyed planning to expand direct-to-consumer selling channels into 2023

365 Retail

Consumer electronics brands are looking to increase their direct-to-consumer selling in 2023, despite the cost of living crisis and reductions in consumer spending. In addition, they are looking to broaden their use of social channels to include Instagram Checkout and TikTok in equivalent volumes to Amazon, new research shows.

Channel 120
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10 Ways Alcohol Brands Can Play Online

Profitero

As we discussed in an earlier post , consumer demand for buying alcohol online is clearly on a growth curve. And technology platforms and services will continue to emerge and evolve at a rapid pace. Topping this
list is ensuring consistent, accurate and detailed product content across eCommerce channels. Our editorial platform.

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Programmatic Advertising Trends, Stats, & News [December 2021]

ROI Revolution

While these initiatives are great for protecting consumers’ personal information, they introduce hefty obstacles for crucial initiatives like attribution and tracking. With the shift toward cookieless, brands will need to explore new ways to predict what consumers are most likely to buy without collecting personally identifiable information.

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Programmatic Advertising Trends, Stats, & News

ROI Revolution

While these initiatives are great for protecting consumers’ personal information, they introduce hefty obstacles for crucial initiatives like attribution and tracking. With the shift toward cookieless, brands will need to explore new ways to predict what consumers are most likely to buy without collecting personally identifiable information.