Remove Consumer Remove Multichannel Remove PPC Remove Small Business Retail
article thumbnail

How a Great Plan Can Prepare You for the Worst

Omnisend

During the last decade, the ThoughtShift team has worked with over a hundred different e-commerce brands from traditional retailers. Normally, merchants are obsessed with their products, especially if they’re direct-to-consumer brands. Strategies that needed SEO, PPC, and paid social. Case in point—COVID-19.

article thumbnail

How a Great Plan Can Prepare You for the Worst

Omnisend

During the last decade, the ThoughtShift team has worked with over a hundred different e-commerce brands from traditional retailers. Normally, merchants are obsessed with their products, especially if they’re direct-to-consumer brands. Strategies that needed SEO, PPC, and paid social. Case in point—COVID-19.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Amazon Prime Day 2020 News + Updates [November 2020]

ROI Revolution

A food & beverage client benefited from the Small Business Deals Page and saw the best sales days in their account history. These are the most popular products consumers purchased: Apple AirPods Pro. of consumers plan to make a purchase during Amazon Prime Day 2020 , which will take place on October 13 and October 14.

article thumbnail

Amazon Prime Day 2020 News + Updates [October 2020]

ROI Revolution

Amazon is showcasing a wide variety of deals and incentives on its Prime Day page , speaking to consumers’ heightened interest in savings in 2020. As we approach month 7 of the pandemic in the US, consumers still have concerns about discretionary spend as well as the ability to stock up on essential items. to $44.99. .”

article thumbnail

How Coronavirus (COVID-19) Is Impacting Ecommerce [March 2021]

ROI Revolution

73% of consumers using D2C ecommerce over the course of COVID-19 plan to continue post-pandemic ( McKinsey ). With consumers more concerned about their discretionary spending, the online resale apparel market is projected to double by 2024 ( Statista ). Consumers spending 1 more hour per day online in light of COVID-19.

eCommerce 195
article thumbnail

How Coronavirus (COVID-19) Is Impacting Ecommerce [August 2021]

ROI Revolution

Consumer spending habits returning to normal. Mastercard reports that their Q2 2021 revenue surged 36% over last year, a confident indication that consumer spending is rebounding after the pandemic made shoppers wary of making discretionary purchases. billion in consumer spending in Q2. of all retail sales ( eMarketer ).

eCommerce 197
article thumbnail

How Coronavirus (COVID-19) Is Impacting Ecommerce [December 2021]

ROI Revolution

Last year, consumers moved toward digital more quickly than ever in light of the coronavirus pandemic. With store closures, safety concerns about being around other people, and more, consumers shifted to online shopping enough last year to push ecommerce to levels that weren’t expected until 2025! December 2. billion in revenue.

eCommerce 148