Inflow Insights

DECEMBER 4, 2018

This conversion strategy improves the quality and buying power from all traffic, not just visitors gained from paid campaigns or search engine optimization. Based on these convictions, I became one of the few conversion optimization evangelists of that time. And the end is more conversions. They impact each other.

PPC 96

PPC SEO eCommerce Social Media 96

Demac Media

JULY 31, 2017

So when they decided to build out a Magento store it didn’t clearly represent their brand or their in-store customer experience. Amping-up online operations, doesn’t mean you ignore the physical. Like most retail stores, Boathouse’s primary focus had been in-store sales, not online. Connecting Online with Offline.

Marketing 48

Marketing Magento PPC Apparel 48

Ecommerce Platforms

MARCH 9, 2020

Whenever you make a sale, the supplier ships the products directly to the customer’s address. This cuts down your operational costs by far. Are my competitors' websites and overall customer experiences solid enough? Such operational costs tend to shift your anticipated profit margins.

Shipping Costs 239

Shipping Costs Merchant Services Shopify Payment Services 239

Inflow Insights

SEPTEMBER 16, 2019

You know that live chat is helpful for the customer experience on your eCommerce site…but does your live chat increase conversions ? How does chat perform on different marketing channels SEO, PPC, email, etc.? The problem is, they often don’t know what their ROI from live chat is (or how to improve it). Conclusion.

Live Chat 69

Live Chat eCommerce Mobile Conversion Optimization 69