Inflow Insights

AUGUST 25, 2021

Need help building an end-to-end marketing plan for the holidays? 10 Holiday eCommerce Marketing Strategies for Your Best Year Yet. We’ve packed everything we’ve learned along the way into the following eCommerce holiday marketing tips: 1. Create a team-wide holiday marketing plan.

eCommerce 109

eCommerce Marketing Shipping Costs Social Media 109

Inflow Insights

JANUARY 15, 2020

We’ve seen several eCommerce marketing articles that recommend dozens of “key” performance indicators at once. Working with hundreds of eCommerce stores has shown us that the right answer isn’t “one-size-fits-all” when it comes to what marketing benchmarks to meet. So, let’s dig into some guidelines.

PPC 162

PPC eCommerce SEO X-cart 162

Inflow Insights

MAY 3, 2019

The first step is choosing your goal or objective such as: Sales If you are first starting out, we’d recommend choosing this goal. To make sure you have your bases covered, we recommend having a very low bid, catch-all ad group as well (in case you forget to pull out a specific category). Follow the Google Merchant Center Guidelines.

Merchant Services 76

Merchant Services Shipping Costs Recommendation PPC 76

BigCommerce

SEPTEMBER 26, 2017

These emotions are major conversion inhibitors — so a big part of conversion optimization is devoted to reducing them. To increase trust, we recommend adding security indicators like: Seals of memberships in professional organizations. Remember, all the practices and advice in this post are only general guidelines.

Shipping Costs 419

Shipping Costs Payment Services Gifts Social Media 419