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Retailer Lessons from iGaming Companies

Retail TouchPoints

If an iGaming company doesn’t respond to a gamer’s quirks, likes or dislikes in a matter of moments, that “customer” will move to an iGaming company that does respond. There is no leisurely browsing as in retail.

Retail 293
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How Customer Lifecycle Marketing Breathes Life into Ecommerce Retention

Omnisend

Doing so creates a lifelong customer that engages with and purchases from you over and over again. This is the role that customer lifecycle management plays in ecommerce—creating brand loyalty while establishing and skyrocketing customer retention. Retention marketing is useful during each stage of the lifecycle.