Retail TouchPoints

MARCH 8, 2021

As technology and digital continues to infiltrate consumers’ lives, the need for human interaction and emotional connection is more important than ever. Retail TouchPoints (RTP): Shikatani Lacroix Design’s latest white paper looks at finding the balance between technology and human interaction.

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Customer Data Customer White Paper Technology 250

365 Retail

MAY 10, 2024

What are data gaps and how do they affect my ability to market effectively with first-party data? Exactly what they sound like, data gaps are the gaps organisations have in their customer data. Think of gaps as discrepancies between the data you have and the data you need.

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365 Retail

MAY 15, 2024

In this final installment of our three-part series, where we: Part one: Unpacked how to unlock the power of first-party data Part two: Answered your most burning first-party data questions Matthew Biboud Lubeck, VP of Amperity EMEA We now deep dive into the dos and don’ts of first-party data.

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Kissmetrics

JULY 25, 2017

If you’re truly data driven, you can even have the system crunch the numbers and figure out the average cost to acquire people who downloaded your white paper, for example. These are the kinds of insights you simply don’t get by looking at pure sales-focused conversion data. “Which email encouraged them to do so?”.

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365 Retail

AUGUST 4, 2022

The post Personalisation gap persists as UK retailers’ cross channel engagement fails to meet shoppers’ accelerated digital demands appeared first on 365 RETAIL | Retail Technology News.

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Channel Retail Presentation Customer Data 52

Kibo

MAY 20, 2014

Kibo is putting an end to that with its Perfect Sync technology. The result is empowered customer support agents and sales associates. Retailers can expect significant reductions in the time and labor associated with double entry, while reducing database errors and improving security.

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Dynamic Action

SEPTEMBER 11, 2017

DynamicAction’s Co-founder and Chief Data Scientist recently penned How Amazon Does Data—And What you Can Learn From It — a retail strategy white paper containing 8 tactical lessons from Amazon’s playbook. Lesson #1: Form a complete view of the customer experience. Lesson #4: Make iterative improvements.

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