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Event marketing: Complete guide and strategies for 2024

Omnisend

Building personal connections through one-on-one interactions is still an unparalleled opportunity to create memorable customer experiences. Event marketing can help you build solid customer relationships and brand awareness through genuine, laid-back conversations. Helps brands understand the customer perspective.

Events 88
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25 B2B ecommerce experts to follow

GetElastic

She oversaw and led the strategy for Intuit.com, including a complete overhaul from the infrastructure all the way through to the customer experience. Erickson is a strategic, customer-centric business leader with HID Global and is responsible for driving commercial digital business and customer experience strategies.

B2B 144
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How an HVACR supplier increased their speed to market and online sales with a modern ecommerce platform

GetElastic

Along with its broad product inventory, the company offers superior customer service, technical advice, and training seminars to contractors around the nation. Improved online customer experience through enhanced information across channels. Since moving to a headless commerce solution, Johnstone Supply has.

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30 B2B ecommerce experts to follow

GetElastic

She oversaw and led the strategy for Intuit.com, including a complete overhaul from the infrastructure all the way through to the customer experience. John Bruno , VP, Product Management, Elastic Path (former Forrester Analyst) Bruno has been shaping the future of B2B digital commerce for some time now. LinkedIn Podcasts.

B2B 163
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Pick Up In Store – We Are NOT There Yet!

OrderDynamics

There have been countless seminars, webinars, breakout sessions, and conference discussions about the topic. However, in practice it is still an emerging service that you can only really get with the support of a robust order management system – which amazingly, most retailers still don’t have. Retailers get ready.

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Segmenting and Personalizing the B2B Ecommerce Experience

Blue Acorn

Instead of making investment decisions based on what’s best for the average customer, you can see how an investment would affect key buyer personas: customer profiles that include buyer needs, goals, and limitations. They allow you to segment your customer base across multiple dimensions so they clump into large, manageable groups.

B2B 60
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NRF 2018 Day 3: Retail – Alive and Kicking

OrderDynamics

They don’t have a warehouse management system (WMS), and a Point of Sales (POS) system, and an Order Management System (OMS), and and and… As a retailer, at some point you must start to question whether a smaller-mid sized firm has capability to do an acceptable job at all these different system.

Retail 50