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Why Digital-Native Brands Are Moving In-Store

Optimizely

Customer experience is more important than channels. While you may think about your business in terms of online or in-store, customers don’t think in channels. All your customers care about is having a fantastic buying experience. This is exactly why it’s so important to have an omnichannel marketing strategy.

Workshop 312
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21 Sessions, Presentations and Workshops You Can’t Miss at IRCE 2018

BigCommerce

From workshops and boot camps to hearing from industry leaders you often read about in the news, these are the IRCE 2018 moments that aren’t to be missed. It is the industry’s most trafficked annual conference combining high-profile brand executive tracks down to workshops to train junior employees. Post-IRCE Workshops.

Workshop 419
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Best Email Automation Tools for 2022

Ecommerce Platforms

If you’re looking for a convenient, easy-to-use tool, with affordable pricing and omnichannel support, Sendinblue really does have it all. Excellent segmentation, and a built-in CRM makes this a fantastic tool for developing deeper relationships with customers. Pros: Comprehensive tool for omnichannel email marketing.

Live Chat 104
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The Ultimate 2018 Ecommerce Checklist: 31 Experts Prioritize 19 Growth Tactics to Implement Now

BigCommerce

Localization, Personalization and Customer Experience. Localization is a segment of personalization, and all personalization aims at bettering the customer experience. What is customer experience? Customer experience historically has involved WOW’ing the consumer. But that’s just not true.

eCommerce 419
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Top 10 Customer Loyalty Programs of 2022

Smile.io

Without further ado, let’s dive into the top 10 best customer loyalty programs of 2022. When you operate in a competitive industry, the customer experience matters more than ever. Customers can track all of their progress in the app, making it a smooth customer experience while you’re on the go.

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Elastic Path Launches The Only Complete Package For D2C Brands Migrating Off Salesforce Commerce Cloud to a Composable Commerce Approach

GetElastic

Interest in marketplaces & subscriptions as new channels. Re-Invigoration in omnichannel amid the Pandemic. A recent McKinsey report found that brands who improve customer experiences increase revenue by 15% and lower cost by 20%. Necessity of social shopping. Why Does This All Matter? Composable Commerce XA™.