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ROI Revolution
MARCH 12, 2020
And the stock market has become increasingly volatile. Strain on events. As traveling fears grow and countries like Italy extend travel restrictions , marketing events across the globe are feeling the impact. Facebook canceled F8 , its largest event of the year, which was to take place in May.
ROI Revolution
APRIL 2, 2020
And the stock market has become increasingly volatile. Over the past few weeks, we’ve hosted two virtual events to help you navigate these uncertain times. You’ll uncover how to stay agile with your advertising budget and what long-term paid search strategies you can implement to overcome short-term market pitfalls.
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ROI Revolution
MARCH 2, 2021
With consumers more concerned about their discretionary spending, the online resale apparel market is projected to double by 2024 ( Statista ). Total paid search impressions on mobile increased 78% year-over-year for ROI clients (ROI client data). US online grocery sales surged 54% to reach $95.8 billion in 2020, up from $62.2B
ROI Revolution
AUGUST 5, 2021
As the most efficient, scalable way to buy digital ads, programmatic should be a strategy every marketer considers in 2021. COVID-19 transformed how consumers make everyday purchases, forcing brands and retailers large and small to shift their marketing strategies. billion over last year’s two-day sales event.
ROI Revolution
DECEMBER 2, 2021
Shipping, inventory, and fulfillment are the basic underpinnings of a business that must work flawlessly for marketing & advertising to be worth it – and they are all in flux right now. Consumers spent nearly $2 billion more on Cyber Monday compared to Black Friday, bringing the online-centric shopping event to a total of $10.7
ROI Revolution
OCTOBER 1, 2020
With market share being ceded to retail giants and big box retailers like Amazon, Target, Walmart, and Best Buy, department stores and malls have slowly but surely been on the decline for decades. Underutilized new ad formats to enhance your audience targeting and customer acquisition. The end was in sight pre-Covid.” Homemade goods.
ROI Revolution
JANUARY 5, 2021
While this isn’t as pronounced of an increase as we saw in 2020 from 2019 ($600.1B), marketers and executives should note that these are levels of ecommerce that experts didn’t expect we would reach until 2024. 11% of advertisers expect COVID-19 to significantly impact their ad spending in Q4 ( Influencer Marketing Hub ). 11/4 update.
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