article thumbnail

Relationship marketing and its benefits with examples

lateshipment

And providing a voice to the customer can go a long way. Customer retention activities Customer retention activities could be a number of activities with which you can stay in constant touch with your customers and build a relationship with them. Brands can leverage personalization to achieve this.

Marketing 130
article thumbnail

The Real Impact of Late Deliveries & How to Handle Them

lateshipment

As if this were not bad enough, many such former customers end up posting damaging reviews on social media and forums that deter potential customers from buying from this retailer (could be you!). Customer Acquisition Cost (CAC): Are You Spending Too Much on Acquiring Customers?

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

5 Tips For Building a Successful Loyalty Program

Omnisend

Loyalty and rewards programs have become one of the trending add-ons for online stores looking to increase their number of new customers. The answer is simple—loyalty programs are essential for improving customer retention and ROI. Customers are four times more likely to purchase your products if a friend referred them.

article thumbnail

5 Tips For Building a Successful Loyalty Program

Omnisend

Loyalty and rewards programs have become one of the trending add-ons for online stores looking to increase their number of new customers. The answer is simple—loyalty programs are essential for improving customer retention and ROI. Customers are four times more likely to purchase your products if a friend referred them.

article thumbnail

5 Steps to Grow Your Ecommerce Business with Email Marketing

Smile.io

  Leverage social media and ad campaigns.  Post-purchase emails are vital for supporting customer retention. They convey to customers that they’re not just another number. Website forms and email popups are fantastic for collecting emails.

article thumbnail

How To Rethink Your Customer Segmentation Efforts To Be More Profitable

eCommerceFuel

.” — ECF Member Why Customer Segmentation Matters Personalization: Tailor your messaging to fit individual needs and preferences. Optimized Marketing Spend & ROI: Direct resources to high-value customer segments for maximum returns. Customer Retention: Retaining your biggest brand advocates or converting “minnows” to whales.

article thumbnail

Leveraging your loyalty program to nurture a retail community

iVend

The explosion of social media has sky-rocketed our networks way beyond ‘family and friends’, and a shopper’s recommendation can be seen (and acted on) nationally or even globally. Consider an exercise clothing retailer who runs yoga classes in their brick-and-mortar store, or a kitchen equipment brand that runs cooking demonstrations.

Retail 98