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7 Post-Purchase Actions You Need to Take to Build Customer Loyalty

SellBrite

Savvy business owners know that customer retention is worth its weight in gold. The numbers say it all: it costs five times more to bring in a new customer than it does to maintain a current one and the odds of making a sale to a current customer are 60-70 percent compared to only a 5-20 percent chance of selling to a new lead.

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Retailer Lessons from iGaming Companies

Retail TouchPoints

And marketers with a strong data foundation can create a seamless synergy between their CDP and MMH systems, fostering real-time communications that move at the speed of the customer’s interaction with the brand. Pini Yakuel is the Co-founder and CEO of Optimove , a customer-led marketing platform. It ensures personalized messaging.

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21 Data-Backed Reasons That Point to Why you Should Consider an Omnichannel Strategy in 2022

GetElastic

The key to an omnichannel commerce strategy (and how it differs from a multichannel strategy) lies not only in the mix of channels your business is leveraging, but in how those channels integrate and connect the customer’s journey. surveyed say they research online before they buy to ensure they are making the best possible choice.

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5 tips every footwear store owner should know

RETAIL MANAGEMENT SOFTWARE

Building a loyal customer base is crucial to thrive or even survive in the footwear business. While marketing and consumer management professionals seem to agree that there is no magic formula for customer retention, experts believe there are a few retail business tips that shoe brands and retailers may use to keep their customers loyal.

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The Many Digital Touchpoints of a Modern-Day Consumer

ChannelAdvisor

How do you create a solid multichannel strategy to keep up with it all? More than 90% of surveyed consumers are in the habit of referencing reviews before making a purchase. Once an order is placed, your fulfillment experience will directly influence customer satisfaction, repeat purchases and loyalty. This much you know.

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How to Run an Omnichannel E-Commerce Marketing Campaign

Kissmetrics

This is different from multichannel e-commerce, where brands sell across different channels but offer different experiences. An omnichannel e-commerce experience sounds better than a multichannel or single-channel experience, right? Omnichannel E-Commerce Strategies Provide a Better Customer Experience.

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How Coronavirus (COVID-19) Is Impacting Ecommerce [March 2021]

ROI Revolution

21% of executives surveyed expect current economic conditions to remain the same while 23% expect conditions to worsen through June 2021. Out of the weeks surveyed, executives narrowly approached an overall negative outlook from Oct. 23% of executives still expect a decrease in customer demand over the next six months.

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