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21 Sessions, Presentations and Workshops You Can’t Miss at IRCE 2018

BigCommerce

IRCE is arguably the ecommerce industry’s biggest and most influential annual event. The chatter was a mix of ecommerce technicalities, marketing strategies and a bunch of “I haven’t seen you in forever!”. IRCE is the who’s who of ecommerce – and it doesn’t discriminate. IRCE is a who’s who of ecommerce professionals.

Workshop 419
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The State of Ecommerce Platforms in 2018: Cloud Commerce, Open SaaS and The API Economy

BigCommerce

Your unique combination of these aspects is unlike that of any other ecommerce business out there – and is why no FUD headline like “Why Your Business Will Fail” or “8 Innovative Ways to Skyrocket Growth” will ever fully apply to your brand. We’ll cover: What an ecommerce platform is. What is an Ecommerce Platform?

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Multi-Channel Retailing and the Buyer’s Journey: Opportunities and Challenges

BigCommerce

According to the survey of American shoppers: 74% shopped at large retailers. 54% shopped at ecommerce marketplaces. 36% shopped at category-specific online retailers. Amazon, Walmart, eBay, and even Google are all competing for ecommerce market share, and retailers are smack in the middle.