Inflow Insights

MARCH 27, 2020

Editor’s Note: As we navigate a new normal amid the coronavirus pandemic, these are tried and true eCommerce marketing strategies and methods that have proven effective even as businesses change. Here’s an additional resource to help you navigate your marketing strategy during this time. Get in touch.

eCommerce Marketing 133

eCommerce Marketing eCommerce Marketing PPC 133

Inflow Insights

JANUARY 15, 2020

We’ve seen several eCommerce marketing articles that recommend dozens of “key” performance indicators at once. Working with hundreds of eCommerce stores has shown us that the right answer isn’t “one-size-fits-all” when it comes to what marketing benchmarks to meet. Pay-per-click (PPC). eCommerce PPC Metrics.

PPC 162

PPC eCommerce SEO X-cart 162

BigCommerce

JUNE 6, 2017

If you create segments that don’t meet the minimum requirements, your ads won’t be served. Example: Shopping Cart Segment, Issue: Trust. 69% of shopping carts are abandoned (based on 37 different studies). I’ve covered Free-Return Policy impacts ecommerce PPC campaigns in a separate article.

BigCommerce 419

BigCommerce Channel Shopping Carts Marketing 419

Groove

NOVEMBER 6, 2018

Increasing your website traffic will lead to growth for your eCommerce store. As an eCommerce marketing agency , we help businesses everyday to evaluate the effectiveness of marketing efforts, learn more about their buyer personas and generate more revenue. How to Increase eCommerce Traffic. Content Marketing.

eCommerce 256

eCommerce PPC SEO Social Media 256

Groove

NOVEMBER 6, 2018

Increasing your website traffic will lead to growth for your eCommerce store. As an eCommerce marketing agency , we help businesses everyday to evaluate the effectiveness of marketing efforts, learn more about their buyer personas and generate more revenue. PPC Campaign. Affiliate Marketing.

eCommerce 150

eCommerce PPC SEO Social Media 150

Inflow Insights

JULY 13, 2021

We’ve led dozens of online businesses to successful list growth, and there’s a few eCommerce email marketing best practices we’ve identified along the way. The big ones: Choose offers that resonate with your customers’ needs and wants Prime your delivery methods to meet them when they’re most ready for purchase. Types of Offers.

eCommerce 120

eCommerce Marketing Shipping Costs X-cart 120