article thumbnail

9 Advanced eCommerce Marketing Strategies for Medium or Large Online Stores to Use in 2020

Inflow Insights

Editor’s Note: As we navigate a new normal amid the coronavirus pandemic, these are tried and true eCommerce marketing strategies and methods that have proven effective even as businesses change. Here’s an additional resource to help you navigate your marketing strategy during this time. Get in touch.

article thumbnail

How A Paid Media Strategy Increased This Client's Revenue By 22%

Groove

In addition, we leveraged audience targeting, such as interest and affinity audiences, lookalike audiences, shopping cart abandoners, Facebook page visitors, YouTube channel visitors, website visitors and those who bought samples. Need help enhancing your eCommerce marketing strategy and driving serious results?

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

eCommerce Metric Benchmarks: How to Analyze Your Online Store’s KPIs

Inflow Insights

We’ve seen several eCommerce marketing articles that recommend dozens of “key” performance indicators at once. Pay-per-click (PPC). In a past article , we’ve referred to this trio of marketing methods as the “milk and cookies” approach. This is why SEO, PPC, and CRO tend to work best together. Fast site speed.

PPC 162
article thumbnail

10 eCommerce Holiday Marketing Tips to Boost Sales & Revenue

Inflow Insights

Need help building an end-to-end marketing plan for the holidays? 10 Holiday eCommerce Marketing Strategies for Your Best Year Yet. We’ve packed everything we’ve learned along the way into the following eCommerce holiday marketing tips: 1. Create a team-wide holiday marketing plan.

eCommerce 109
article thumbnail

18 eCommerce Marketing Resources to Help You Have the Best Holiday Sales Ever

Inflow Insights

Holiday marketing planning for eCommerce can get a little crazy but Anna Crowe of Search Engine Journal wants to help you keep the basics in mind with these 8 Tips for eCommerce Holiday Marketing Success. Don’t let sales suffer due to an unprepared shopping cart! Don’t have a holiday strategy?

article thumbnail

5 Mistakes Killing Your Retargeting Campaigns (+ a Framework to 10X Increase Their Efficiency in 2017)

BigCommerce

Example: Shopping Cart Segment, Issue: Trust. 69% of shopping carts are abandoned (based on 37 different studies). I’ve covered Free-Return Policy impacts ecommerce PPC campaigns in a separate article. 8 Business Principles to $5M in Revenue. Following the crowd rarely gets you anywhere.

article thumbnail

How to sell online in 2023: The definitive guide

Omnisend

Source This lets you process: Debit/Credit card payments Credit card processing payment gateways connect your shopping cart to credit card processing networks. Promote online This involves building an ecommerce marketing strategy. Here’s an example of a PPC ad.