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COVID-19 Impacts on eCommerce Marketing Key Performance Indicators

Inflow Insights

We continue to see the impact of COVID-19 on eCommerce marketing and key performance indicators. Trends are changing rapidly and have significantly changed since we last reported on how eCommerce brands are navigating the storm. A number of trends stood out among the following key performance indicators.

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The Top CBD Ecommerce Trends to Tap into the CBD Market

Omnisend

In today’s digital era, it’s comparatively easy to access CBD products online and in-person across the globe. Selling CBD remains one of the easiest and most effective ways of marketing this popular product. Here, we examine the newest CBD eCommerce trends retailers should learn before selling in the coming years.

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eCommerce Metric Benchmarks: How to Analyze Your Online Store’s KPIs

Inflow Insights

We’ve seen several eCommerce marketing articles that recommend dozens of “key” performance indicators at once. Pay-per-click (PPC). In a past article , we’ve referred to this trio of marketing methods as the “milk and cookies” approach. This is why SEO, PPC, and CRO tend to work best together.

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10 eCommerce Holiday Marketing Tips to Boost Sales & Revenue

Inflow Insights

This is the final entry in that series — but, if you want more guidance, you can always request a free proposal from our digital marketing strategists anytime. For online retailers, it presents an opportunity to conquer the market, skyrocket sales, and cultivate brand loyalty through streamlined marketing.

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42 Top Ecommerce Podcasts That Will Transform You Into an Ecommerce Magnate

Ecommerce Platforms

Ecommerce in the Trenches. Behind every successful online retail store lies tactical strategies, powerful tools, and dedication. Ecommerce in the Trenches goes beyond the fluffy stories and case studies to bring you real tools and tips to take your business to the next level. Ecommerce Momentum.

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30 Proven Ways To Drive Ecommerce Traffic and Conversions To Your Online Store

BigCommerce

This is us leading you to the ecommerce waters – it’s now up to you to drink. How to Drive Traffic to Your Online Store. In the online retail world, traffic is the foundation of your brand’s success. But, how exactly do you increase ecommerce traffic? Facebook shopping was just the beginning of this trend.

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The History of Ecommerce: What The Past Says About Tomorrow’s Retail Challenges

BigCommerce

Ecommerce expert Gary Hoover’s research shows that just in the last 14 years, the growth of ecommerce companies has skyrocketed across the board. This trend isn’t slowing down, either. In fact, growth projections estimate that by 2022, ecommerce revenues will exceed $638 billion in the U.S. Image source. Image source.

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