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eCommerce Metric Benchmarks: How to Analyze Your Online Store’s KPIs

Inflow Insights

We’ve seen several eCommerce marketing articles that recommend dozens of “key” performance indicators at once. Pay-per-click (PPC). In a past article , we’ve referred to this trio of marketing methods as the “milk and cookies” approach. This is why SEO, PPC, and CRO tend to work best together. Cart Abandonment.

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15 List Growth Email Marketing Strategies for eCommerce Websites

Inflow Insights

Oftentimes, CPA for giveaways can be lower than PPC, paid social, and other marketing channels. You can build a loyalty list in many ways; we recommend building a flow in your eCommerce marketing automation platform that sends to customers who have reached a certain spend threshold. Shopping Cart Abandonment Offers.

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Direct Mail Marketing Tips to Generate 40%+ of Revenue from a Catalog

eCommerceFuel

How many cutting ­edge eCommerce marketing gurus do you know talking about print mail? We talk about the level of ROI he sees with direct mailing relative to other channels like e-mail, PPC, retargeting, things like that. Yeah, me neither. So I wanted to get him on the show and talk about how he does that.

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35+ Best Ecommerce Tools For Emerging Startups

eCommerce CEO

The number of ecommerce tools is mind-boggling. From shopping cart software to marketing automation tools, getting your online store setup can be a confusing process. With over 5 years in the ecommerce game and over a decade in internet marketing, I know what products work. Ecommerce Website Tools.

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Direct Mail Marketing Tips to Generate 40%+ of Revenue from a Catalog

eCommerceFuel

How many cutting ­edge eCommerce marketing gurus do you know talking about print mail? We talk about the level of ROI he sees with direct mailing relative to other channels like e-mail, PPC, retargeting, things like that. Yeah, me neither. So I wanted to get him on the show and talk about how he does that.