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The Empowered Marketer: Brands at the Forefront of Ecommerce

Optimizely

As the Editor in Chief for Shopify Plus , Aaron has deep insights into the rapidly changing world of ecommerce — especially how new brands are building audiences of loyal and engaged customers. He’s keeping an eye on everything from augmented reality to China’s mobile-first ecomm infrastructure, and has an opinion on it all.

eCommerce 305
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Beyond Technology: How Commerce Will Change in 20 Years

Blue Acorn

We already know that ecommerce is typically fueled by technology and how much of the market adopts it–hello mobile revolution–but what about the trends we see now? Though touted to be a form of AI, this technology is really just a series of advanced automations that respond based on common language input.

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The History of Ecommerce: What The Past Says About Tomorrow’s Retail Challenges

BigCommerce

What is Ecommerce? Essentially, ecommerce (or electronic commerce) is the buying and selling of goods (or services) on the internet. From mobile shopping to online payment encryption and beyond, ecommerce encompasses a wide variety of data, systems, and tools for both online buyers and sellers. 2009 Square, Inc.

eCommerce 417
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The Ultimate Guide to Ecommerce Replatforming and Data Migration

BigCommerce

There are 3 pain points that often forces brands to migrate to new technology – and all of them are signals that you should have done it much, much sooner. Your 3 options when it comes to ecommerce technology. So why are you spending your time and money on a “good enough” ecommerce solution? The line is drawn in the sand.

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Building a Digital Experience Platform for Modern Commerce: 5 Must-Have Pillars

GetElastic

The forces of modern commerce have changed all the rules. Lessons learned back in the days of single-screen ecommerce did not adequately prepare us for selling in the age of mobile, augmented reality, conversational commerce, or “thing” commerce. Personalization engine.

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IRCE 2019 Day 1 Recap

ROI Revolution

The New Retail Imperative: Be A Leader in Ecommerce Technology. Examples of this innovative technology can be found in the Holoroom at Lowe’s or in the order ahead mobile app for Starbucks. He recommends investing in chatbots, but not just putting them on Facebook. So what is “The New Retail Imperative”?

SEO 84
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A Business Intelligence Approach to AI Implementation in Ecommerce

BigCommerce

Whether it’s their usability, recommendations, or membership perks, Amazon wins because they do customer service right – and at scale. Amazon’s uses machine learning to drive product recommendations. Companies are using data and AI to enhance ecommerce features, functions, and performance. Predictive Product Recommendations.

eCommerce 231