Data Will be Key to Retail Success in 2021
Retail TouchPoints
JANUARY 11, 2021
Without question, the COVID-19 pandemic proved to be quite a disruptor for retailers, as in-store sales dropped and other options, like ecommerce and buy online, pick up in-store (BOPIS) surged. Consumer packaged goods companies have traditionally reached their customers through retail stores and e-commerce sites.
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