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Holiday Shopping 2021: How SEOs Can Help Clients Inspire, Deliver and Sustain

Retail TouchPoints

Your clients’ customers will be coming to the internet with their gift lists in hand, longing for ideas on what to buy for each friend and family member in the absence of in-store inspiration. Macy’s keeps its gift-giving guide up year-round, sectioned by occasion as well as recipient.

SEO 261
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What we can Expect this Mother’s Day (Hint: It’s Going to be a BIG One)

Retail TouchPoints

With that said, Mother’s Day, May 9, will likely still look a bit different this year than it has in years past, and not just in terms of how we celebrate…but how we gift buy. With time still left for marketers to plan ahead, let’s explore the three key behavioral buying shifts that we anticipate: 1.

Jewelry 155
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The Ultimate Guide to E-commerce Marketing: Where You Should Focus and How to Succeed

Kissmetrics

Paid Search Marketing for E-commerce. Paid search marketing, also called paid ads or search engine marketing, leverages paid ads on platforms like Google or Bing to drive awareness (and later sales.). Here’s how it works: You choose a platform to market on, such as Google Ads.

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7 Ecommerce Strategies to Prepare for the 2022 Holiday Shopping Season

ROI Revolution

In fact, 42% of shoppers say they plan to start buying holiday gifts earlier this year than in previous years! For marketers, holiday season prep starts several months before customers start shopping. 34% of US Gen Z shoppers say they would buy more sustainable fashion products if they were more widely available, compared to 23.6%

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How Coronavirus (COVID-19) Is Impacting Ecommerce [March 2021]

ROI Revolution

The brands surveyed in this research spanned verticals including home, fashion, beauty, electronics, food, and more. 25% of consumers are stressed about their ability to afford gifts this year, with 30% of consumers saying they’ll spend less this year due to the current state of the US economy as a result of the pandemic response.

eCommerce 195
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How Coronavirus (COVID-19) Is Impacting Ecommerce [December 2020]

ROI Revolution

The brands surveyed in this research spanned verticals including home, fashion, beauty, electronics, food, and more. 25% of consumers are stressed about their ability to afford gifts this year, with 30% of consumers saying they’ll spend less this year due to the current state of the US economy as a result of the pandemic response.

eCommerce 156
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How Coronavirus (COVID-19) Is Impacting Ecommerce [December 2021]

ROI Revolution

With significant supply chain concerns, consumers started shopping for holiday gifts earlier than ever. The global apparel market was still worth a whopping $1.5 The brands surveyed in this research spanned verticals including home, fashion, beauty, electronics, food, and more. trillion in 2020 and is expected to grow to $2.25

eCommerce 148