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The Rise of Shopper Promiscuity Calls For a New Approach to Market Research and Marketing

Retail TouchPoints

Our research found that shoppers turned to online retail sources most for higher-consideration purchases like home furniture, home fitness equipment or self-improvement subscriptions like Masterclass. The bottom line is that these changes in behavior are changing the game for marketers and market researchers.

Marketing 272
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21 Sessions, Presentations and Workshops You Can’t Miss at IRCE 2018

BigCommerce

IRCE – the Internet Retailer Conference & Exhibition – is an annual event held in June in Chicago, Illinois. In recent years, Rent the Runway has expanded into subscription plans, pregnancy goods and more. New business models are taking the traditional retail world by storm. What are your options as a retailer?

Workshop 419
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The Ultimate 2018 Ecommerce Checklist: 31 Experts Prioritize 19 Growth Tactics to Implement Now

BigCommerce

Here are the top 19 ecommerce growth strategies recommended by Internet Retailer 1000 brands and the experts that advise them, in order of priority. This article will show you the pain, and the solution, so you can go into the game smarter and better. And this post is the culmination of that information. Learn how they don’t.

eCommerce 419
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11 eCommerce Marketing Automation Systems Compared

Inflow Insights

A top Email Marketing Provider to the Internet Retailer Top 1000, the Bronto marketing automation platform helps high-growth retailers produce content that is designed to generate engagement. Being able to “talk” to customers virtually, 24/7 is a potential game changer. Disappointments. ” Bluecore.