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5 Digital PR Strategies for eCommerce Businesses

Inflow Insights

Through strategic planning, press releases, and pitching, brands connect with online editorial channels to raise brand awareness, get media coverage, and build high-quality links. If you have subscriptions to keyword research tools, incorporate that data, as well. What is Digital PR? There’s no “single” way to conduct digital PR.

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The Power of Storytelling: How These 3 Footwear Brands Are Winning The Market

Talkoot

billion in sales, the brand moseyed from running shops to outdoor specialists like REI to large retailers, though executives actually turned down the opportunity to move Hokas into Foot Locker before the pandemic…By last summer, the brand’s awareness was high enough that it was ready for one of the country’s biggest sneaker chains.

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Shopify Payments Review: The Most Elementary Alternative To 3rd Party Gateways

Ecommerce Platforms

Just like other cardinal sales channels, Shopify’s prevalence in the ecommerce retail sector can’t go unnoticed. This e-commerce sales channel has quite strikingly, stepped up a notch higher in the market via its integrated payment solution. Shopify Payments Multi-Currency Processing. How Do I Set Up Shopify Payments?

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33 Ecommerce Strategies for Growth from 12 $1M+ Brands [18 Must Have Tools Included]

BigCommerce

The 10X Ecommerce Slack channel is a great place for that, if you aren’t already using something else. Her distributors love her too –– and that changes the game when you’re talking about warehousing, bulk ordering and coming out with new lines. Ecommerce Strategies from Exxel Outdoors. Talk to influencers and experts.

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Programmatic Advertising Trends, Stats, & News [October 2021]

ROI Revolution

The platform can be used to serve ads across channels like video, search, social, and banner ads in addition to in-store and other out-of-home displays. Creating cross-device and multi-touch attribution models will also be more difficult without third-party cookies, especially if the user isn’t logged into an app. Attribution, unique.

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Programmatic Advertising Trends, Stats, & News [December 2021]

ROI Revolution

Connected TV (CTV) refers to advertising through streaming devices like a Roku, smart TV, or gaming console – and it’s the next big thing for programmatic advertising. Proactive advertisers are poised to capitalize on this growing channel, with overall CTV ad spend expected to surge 48.5% this year to reach $13.41 September 13.

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Programmatic Advertising Trends, Stats, & News

ROI Revolution

Connected TV (CTV) refers to advertising through streaming devices like a Roku, smart TV, or gaming console – and it’s the next big thing for programmatic advertising. Proactive advertisers are poised to capitalize on this growing channel, with overall CTV ad spend expected to surge 48.5% this year to reach $13.41 September 13.