article thumbnail

Shopify vs Shopkeep: Which POS Solution is Best for your Business?

Ecommerce Platforms

With both tools, you can create a powerful one-stop solution for all of your commerce needs, tracking valuable data, managing your inventory, and processing endless credit card and debit card payments. Let’s take a closer look at each solution. However, there are some core differences between the two solutions.

POS 104
article thumbnail

6 Tips to Boost E-Commerce Sales on Valentine’s Day

ChannelAdvisor

Consumers are increasingly converging to these marketplaces for products and deals, with users looking for gift ideas, specific items or promotions. Make sure your e-commerce strategy includes all digital channels — PLAs, PPC, content, social media and email marketing. Adapt Your Product Listings.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Google Shopping: How to Set Up, Optimize, and Execute Your Campaigns

Inflow Insights

Google Shopping consists of two platforms—Google Ads (formerly Google AdWords) and Google Merchant Center. Google Merchant Center is where your product data feed lives and Google Ads is where you can build and optimize your campaigns, set your budget and adjust your bid strategy. In fact, Google Shopping campaigns drive 76.4%

article thumbnail

Understanding Amazon Seller Fees: A Comprehensive Guide

Algopix

Referral fees are calculated as a percentage of the item’s sale price and are crucial for maintaining Amazon’s marketplace and covering the costs of customer service, fraud protection, and other essential services. Amazon offers two primary fulfillment options: Fulfillment by Amazon (FBA) and Fulfillment by Merchant (FBM).

article thumbnail

How Does Google Shopping Work?

SellBrite

From a product listing, shoppers can click through to the merchant website. This feature lets shoppers complete the entire purchase process without ever leaving Google Shopping. First, you must sign up for a Merchant Center account. The Merchant Center is the beating heart of Google Shopping.

article thumbnail

What Is Affiliate Marketing?

eCommerce Guider

Affiliate marketing is essentially a legitimate revenue sharing model where money made from a sale is split between the merchant and the marketer. You can look at it like this: A merchant has a great product but needs help to market the product. Step 3 – Customer Commences Searching For Product/Service Related Information.

article thumbnail

Cyber Week 2017: Black Friday Stats, Cyber Monday Trends + 25 Brands Reveal The Secrets to Their Success

BigCommerce

Niche PPC Strategies. Interestingly, however, apart from Fashion & Jewelry merchants, desktop purchases accounted for a higher percentage of overall revenue across industries, despite making up a lower percentage of orders. Automotive merchants on BigCommerce made 40.23% more in 2017 than 2016 during Cyber Week. Automotive.