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Google Ads (AdWords) for eCommerce: 15 Strategies to Try

Inflow Insights

We’ll present a total of 15 different strategies that apply for Google Shopping ads and Smart Shopping Campaigns, Dynamic Remarketing, Search Ads, In-Market Audiences and, finally, Dynamic Search Ads. All you need to participate here is a product feed, Google Merchant Center, and an eCommerce website.

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What Is Unified Commerce—And Why Is It Essential In 2021 and Beyond?

Kibo

And in 2021, consumers expect those channels to service them anywhere and anytime. Email and search marketing followed. This unified platform is built on a single technology stack that handles everything from omnichannel marketing to order fulfillment. Unified: Evolving Toward a Single Source of Transactional Truth.

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Holiday Ecommerce Strategies

ROI Revolution

Build up your remarketing lists for Cyber 5 shopping by running brand awareness strategies starting in late Q3 or early Q4 to ensure your brand is top-of-mind during the purchase decision process. Merchants can experience lots of changes to product price and availability during holiday ecommerce seasonality.

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How Coronavirus (COVID-19) Is Impacting Ecommerce [August 2021]

ROI Revolution

It’s not just that shoppers are spending more – it’s also that they’re making more digital payments and fewer cash payments. Contactless payments grew 37% YoY in Q2 2021 to account for 45% of global in-person transactions. Touchless payment continues to grow. That’s 9% growth over Q1, amounting to a total of $4.5

eCommerce 197
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How Coronavirus (COVID-19) Is Impacting Ecommerce [December 2021]

ROI Revolution

In August 2021, 66% of organizations were in the process of delaying their office reopenings. Shopify’s total revenue grew 57% year-over-year in Q2 2021, with Shopify’s merchants generating an additional $1.1 Contactless payments grew 37% YoY in Q2 2021 to account for 45% of global in-person transactions. In fact, 35.2%

eCommerce 148
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How Coronavirus (COVID-19) Is Impacting Ecommerce [March 2021]

ROI Revolution

Nearly 60% of millennials are watching more TV on subscription services due to COVID-19 ( GlobalWebIndex ). 57% of millennials believe their financial situation will improve between now and Summer 2021 ( GlobalWebIndex ). 12-16 , when only 51% expected the economy to improve over the next six months. February 16 update.

eCommerce 195
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How Coronavirus (COVID-19) Is Impacting Ecommerce [July 2021]

ROI Revolution

Alternative payment options have surged over the past year and a half after the coronavirus pandemic pushed consumers to be wary about high-contact shopping. Buy now, pay later (BNPL) is one of the myriad alternative payment methods that has seen the most growth since last year, with BNPL adoption up more than 81% year-over-year.

eCommerce 148