Beyond Acquires Zulily, Plans to Revive Brand in Q2
Retail TouchPoints
MARCH 7, 2024
“Bringing the trusted Zulily brand into our asset-light business model allows us to offer furniture and home furnishings, apparel and footwear, jewelry and watches, among other categories that are also core competencies of our off-price Overstock business with flash sale deal pricing,” said Overstock CEO Nielsen in a statement.
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