Remove Multi-channel Remove Online Retail Remove Social Media Remove Sporting Goods
article thumbnail

How to Create Winning Black Friday Promotions

Wiser

In a statement to Retail Dive, Ricardo Rubi of consulting firm Simon-Kucher explained how Macy’s and J.C. Penney’s holiday promotions struggled to compete with online retailers last year. . “We would have liked to see Macy’s being a bit more strategic about their promotions,” Rubi told Retail Dive.

article thumbnail

How Coronavirus (COVID-19) Is Impacting Ecommerce [August 2021]

ROI Revolution

Claim your copy so you can profit off of this channel’s meteoric rise. In this expert webinar , you’ll uncover insights like: Full-funnel marketing strategies to optimize your brand across paid media channels and your website. 50% of marketing decision-makers say they’ll use voice as a marketing channel this year.

eCommerce 197
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

How Coronavirus (COVID-19) Is Impacting Ecommerce [December 2021]

ROI Revolution

Bed Bath & Beyond had the top furniture & home goods sales in 2020, followed by IKEA. Additionally, Wayfair and Amazon capture a combined 63% of online furniture sales. Digital emerged more than ever as a channel for consumers looking for home products. Online spending continues to bounce back. billion in 2020.

eCommerce 148
article thumbnail

How Coronavirus (COVID-19) Is Impacting Ecommerce [March 2021]

ROI Revolution

As COVID-19 shut down traditional sales channels for many B2B brands in 2020, the value of digital transactions grew 9.6% With consumers more concerned about their discretionary spending, the online resale apparel market is projected to double by 2024 ( Statista ). Social media advertising stats + trends in the face of COVID-19.

eCommerce 195
article thumbnail

How Coronavirus (COVID-19) Is Impacting Ecommerce [July 2021]

ROI Revolution

Claim your copy so you can profit off of this channel’s meteoric rise. In this expert webinar , you’ll uncover insights like: Full-funnel marketing strategies to optimize your brand across paid media channels and your website. 50% of marketing decision-makers say they’ll use voice as a marketing channel this year.

eCommerce 148
article thumbnail

How Coronavirus (COVID-19) Is Impacting Ecommerce [June 2021]

ROI Revolution

In light of the COVID-19 pandemic, 70% of brand decision-makers say they had to reprioritize their marketing channels or rethink their channel strategy. Email will be the top channel that brands use to communicate with customers and prospects in 2021, though voice search and ads are also making their way up the ladder.

eCommerce 158
article thumbnail

How Coronavirus (COVID-19) Is Impacting Ecommerce [May 2021]

ROI Revolution

Social media has also proved itself as an extremely viable channel for ecommerce brands – especially for impulse purchases. In fact, 7 6% of Instagram users have made an impulse buy on social media simply due to ease of purchase. Online grocery sales are projected to have jumped 53% in 2020 to reach $89.22

eCommerce 148