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10 Strategies for High-Performing Holiday PPC Campaigns

Inflow Insights

Today, we’re focusing on PPC. 10 Ways to Create a Killer Holiday PPC Strategy. Here are the strategies we recommend for our eCommerce clients during the busiest time of the year: 1. For a more comprehensive understanding of your optimal budget, we recommend looking at your holiday spend from 2018-2020. What went well?

PPC 166
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Cyber Week 2017: Black Friday Stats, Cyber Monday Trends + 25 Brands Reveal The Secrets to Their Success

BigCommerce

Niche PPC Strategies. Significantly less orders were made on mobile for Home & Garden (-12.75%) and Toys & Games (-16.08%) merchants. Toys & Games. Toys & games merchants on BigCommerce made 24.66% more in 2017 than 2016 during Cyber Week. Toys & Games Cyber Week 2017 YoY GMV. Selling on Amazon.

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Why Calculating Conversion Rate by Channel and Seasonality Is Key to Properly Evaluating Site Changes

Inflow Insights

Instead, we recommend conversion tracking with individual users. Before, you may have only been ranking for high-conversion phrases like “slinky” — but, when you start ranking for more general terms like “toys,” you’re not capturing the same kind of audiences who are ready to make a purchase. .

Channel 113
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How Coronavirus Is Impacting Ecommerce [June 2020]

ROI Revolution

What you can do is leverage the data in our 2020 Ecommerce Paid Search Report from $400 million dollars of ad spend from 400+ industry-leading brands , as well as strategic insights from top PPC experts to get a major leg up on your top competitors. August 5, 11-11:30 AM: SEO + Retail Readiness. Toys & games. 6/23 update.

eCommerce 173
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How Coronavirus (COVID-19) Is Impacting Ecommerce [October 2020]

ROI Revolution

Watch the four-part video series today to uncover strategies & insights around everything from inventory planning to merchandising and SEO readiness to digital advertising strategies. August 5, 11-11:30 AM: SEO + Retail Readiness. Toys & games. Toys & games. 9/28 update. QoQ increase. 6/23 update. 5/26 update.

eCommerce 193
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How to Choose Wholesale Products to Sell on Amazon

SellBrite

Electronics, Clothing, Shoes & Jewelry, Toys & Games, and Books are often the most profitable categories. Are their descriptions SEO optimized ? We recommend taking a few minutes to read our Essential Guide to Product Procurement for more context on the following advice.). What do their product listings look like?

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How Coronavirus (COVID-19) Is Impacting Ecommerce [August 2020]

ROI Revolution

You’ll uncover strategies & insights around the new normal for Prime Day, inventory planning & merchandising SEO & retail readiness, and digital advertising strategies. August 5, 11-11:30 AM: SEO + Retail Readiness. Toys & games. Toys & games. Learn more and save your spot here! 8/4 update.

eCommerce 158