Retail TouchPoints

AUGUST 3, 2023

The ongoing decentralization of retail and retail marketing is forcing CMOs to embrace new strategies in the media world to compete, especially amid more ephemeral brand affinity. The dot.com bust in 2001 slowed, but didn’t stop, the inexorable move toward consumers shopping and buying online.

Marketing 244

Marketing Retail Social Media Consumer 244

Retail TouchPoints

AUGUST 1, 2022

Finally, many online retailers have offline stores familiar with the ADA, so legal counsel has a process to settle these claims. He is a global technology leader for multichannel customer engagement, actively advising leading companies on how to extend their brands across multiple channels for all users.

Retail 277

Retail Multichannel Webinar eCommerce 277

eCommerce Training Academy

MAY 1, 2020

I’ve been involved in eCommerce since 2001 and I can truly say, A LOT has changed. Retailers must figure out where their audience is and how to attract them efficiently without killing their marketing budget. Digital marketing channels are evolving. Online retailers must choose carefully who to work with.

eCommerce 167

eCommerce Shipping Costs Shopping Carts Social Media 167

ChannelAdvisor

APRIL 19, 2021

Seventy-three percent of consumers use multiple channels during their shopping journey. To maximize visibility, it makes sense for your brand to be represented on many of them, including online retail channels. homepage presence, newsletter mentions).

eCommerce 92

eCommerce Retail Presentation Webinar 92

ChannelAdvisor

MAY 3, 2021

In our work with major brand clients, we propose solutions that could help them maintain healthy e-commerce distribution channels, in the normal course of business and when unexpected incidents arise. Our top ten recommendations include the following: Keep an eye on your negotiated SKUs at online retailers.

Multichannel 105

Multichannel Events eCommerce Online Retail 105

ChannelAdvisor

APRIL 19, 2021

Seventy-three percent of consumers use multiple channels during their shopping journey. To maximize visibility, it makes sense for your brand to be represented on many of them, including online retail channels. homepage presence, newsletter mentions).

eCommerce 83

eCommerce Retail Presentation Webinar 83

365 Retail

MAY 25, 2021

These contributing factors could well be responsible for 63% of Gen Z consumers (born between 1994-2001), 46% of millennials (born 1980-1993), and 35% of all respondents admitting that they had endured such an unsatisfactory shopping experience with a previously trusted brand, that they have since looked to shop elsewhere.

Customer Loyalty 52

Customer Loyalty Customer Omnichannel Point of Sale 52